Angry Ginge has adopted a new persona for the day, as he attempts to intercept hangry outbursts from Mancunians before they lose their laughter. In his new role as ‘Hangry Ginge’, the social media sensation, famed for his fiery reactions and quick wit, puts these skills to the test by trying to restore his hometown’s sense of humour..
It comes as a study revealed Brits are most likely to feel ‘hangry’ at 2pm. As a consequence their energy dips and patience thins. Almost half (48%) completely lose their sense of humour showing that an empty stomach doesn’t just drain energy, but the ability to laugh too.
Patrolling the streets of Manchester, looking for those in need for a snack, Ginge surprised unwitting members of the public outside their offices, on their bikes, and even in the back of their van by the King of the Jungle, armed with nourishment for both the stomach and soul.
The research behind his mission, a survey of 2,000 adults, was commissioned by Babybel as part of its 27-year partnership with Comic Relief.
It found the average time from first hunger pangs to full-blown ‘hanger’ is 42 minutes, highlighting just how quickly Brits’ moods can swing when the snacks run out.
A spokesperson for Babybel, said: “Through our partnership we aim to bring a little light relief, combining laughter with satisfying snacks to give people a small boost when they need it most.
“Together, we’re showing that feeling good, doing good, and having fun really do go hand in hand.”
Hanger is most likely to happen because of a hectic schedule, with those affected likely to have skipped breakfast (25%), forgotten to eat because they were working nonstop (24%), or had their lunch pushed back because of a meeting (20%).
Despite 61% claiming it’s not easy for them to lose their sense of humour, 19% find it difficult to make jokes and 18% can’t even laugh at something funny when this hanger overtakes them. To help, 43% always carry ‘emergency snacks’ in case.
Other things people struggle with when they’re hangry include staying calm (28%), maintaining a positive outlook (25%), or enjoying the little things in life (20%).
It can also lead to behaviours people are less than proud of. One in five will snap at someone, while others will make irrational decisions they’ll later regret.
Luckily, it only takes six minutes after munching on something for the average Brit’s body and mind to return to their regular functions, according to the OnePoll.com data.
But if they don’t have something to satisfy their hunger on hand, the alternative fix is humour – as the most powerful tool capable of turning a bad mood into a good one instantly was identified as a laugh with a friend (38%), followed in second place by a delicious snack (35%).
The types of humour most likely to turn frowns upside down were found to be inside jokes with friends (25%) and quintessentially British dry, deadpan humour (22%) or sarcasm (21%).
The snack brand’s spokesperson added: “It’s clear that hunger can sap our ability to enjoy life to the fullest.
“Whether it’s losing sight of the little things that make life magical or relinquishing the opportunity for a proper belly laugh – it’s just not worth it!
“So always be prepared for those moments hanger might be lurking, because you wouldn’t want it to steal your funny.”












